Work

I help people with audiences (usually 50k–100k followers) turn their expertise into products. This means building course platforms, setting up payment systems, creating automation that runs without them — the unsexy infrastructure that makes digital products work.

I'm technical, so I actually build these systems rather than just advising. No agencies, no outsourcing, just me writing code.

If you're a creator thinking about this, feel free to reach out. I'm selective but always happy to chat.

By day, I'm an application developer at Lenovo. Before that, I built web applications and automation systems at GoSocial.

I work primarily with:

• Vue.js and React/Next.js for frontend
• Laravel and Node for backend
• Tailwind for styling
• Various tools for automation and integration

I occasionally take on interesting freelance projects if the fit is right.

I share developer tips and behind-the-scenes building content on TikTok (@borisvicena). It's more casual than what I'd write here — short videos about debugging, VS Code tricks, and occasional career thoughts.